New trends in the development of the hardware industry

In recent years, the economic situation and changes in the external environment of China's manufacturing industry and the operation of traditional professional markets have yet to respond to this change with new perspectives and new ways of thinking and methods. From the author's point of view, there are only two ways out of the future of China's manufacturing industry, including increasing independent technological innovation, building brands, opening up international markets with technology and brands, and striving to open the domestic market. Technological innovation and brand creation require a long-term process. The domestic market is within easy reach and is relatively easy to break through.

With the continuous improvement of our country’s status in the world, more and more countries around the world are starting to use Chinese hardware products, which has stimulated the development of China’s hardware products to some extent.

As one of the world's largest hardware manufacturers, and gradually becoming a major metal processing country and exporter, China has a vast market and consumption potential.

With the development of social economy, the hardware industry presents six trends in the new situation:

1. In recent years, with the continuous development of economy, China's stainless steel hardware tool processing industry has gradually become the main force of the world's hardware and tools industry. The demand for hardware tools in some developed countries, especially in Africa, the Middle East and other developing countries, is increasing at a rate of more than 10% per year.

2. The requirements for domestic hardware products in the international market will gradually evolve and change. There will be higher requirements for the quality, packaging and delivery period of Chinese products, and even gradually extend to the research and development of production processes and products. , energy resources, and humanities combined. The huge market and central position attraction will further attract the hardware manufacturing center of multinational companies to transfer to China.

3. As global competition continues to intensify, in order to increase competitiveness, industrial capital has become an important topic for the operation of the industry.

4. Provide a platform for new sales models. At the Shanghai Hardware Show in March, there emerged a new type of distributors. They focused on one-stop product distribution, operated on the national chain, had a unified logistics distribution and after-sales service, and capitalized on capital. Rod, is starting a new hardware trade competition. The author believes that although this is only a beginning, but it also represents a trend, the new model pays more attention to the platform, systems and services.

5. Develop e-commerce. In the field of e-commerce, the driving force for such innovation is even more robust. If traditional traders still remain on the old topic of whether e-commerce is suitable for distribution and sales of hardware, waiting will only be eliminated. As a business, there is no strength or ability to develop a huge e-commerce platform. This is what operators need to do. Amoy Mall invested in the construction of e-commerce websites, with an investment of over 50 million yuan. Today, there have been small breakthroughs in this area. A large number of brand owners have begun to accept the online mall model to conduct business and effectively improve their sales performance.

6. Create new development models. The development and construction of the traditional hardware and electronic machinery market is dominated by the real estate development model, and a simple cooperation relationship with the trader is formed through the sales and lease of shops. This kind of way for developers, the financial pressure is small, easy to operate, but the drawback is that it can not better attract the entry of brand resources. There are many new development models, such as the establishment of a hardware brand exhibition hall, providing a branded product with a zero-cost sales platform, and the company’s unified organization staff to manage the store management, image unity, and service unity. After the sale, the company and the company pass profits. Divided into a win-win situation. For the company, the original rental income was achieved through product sales, but the effect is to gather good brands and create a platform for the brand, thus breaking the shortcomings of lack of brand in the professional market.